Analyze the meaning of...

| B | 2 | To be awake, enlighted, illuminated, knowing | Jesus, gold |
| U | 3 | The bottom, low quality | KIA, GEICO |
| G | 7 | Neutral, good or bad, indifferent. Real meaning of masonic G | Google, Shrek |
| S | 1 | The top, the best, the key | IRS, Microsoft |
| 13 | |||
2 + 3 + 7 + 1 = 13 1 + 3 = 4
| 4 | Secret Society related or a member of a secret society | BUGS Bunny, VH1, CNN | |